- By Karl W Oestreich
Mayo Clinic Radio Now Available on iHeartRadio
ROCHESTER, Minn. —Jan. 23 — Mayo Clinic Radio, part of the Mayo Clinic News Network, has begun delivering patient-centered audio programming from Mayo Clinic experts via iHeartRadio, which is a Clear Channel Broadcasting, Inc., free, all-in-one digital radio service featuring the best in talk radio. The daily Mayo Clinic Radio Health Minute series and the one-hour program, Mayo Clinic Radio, will be available 24/7 on the digital platform’s newest feature iHeartRadio Talk.
“The standard for innovation in health care was set by William Worrall Mayo, M.D., 150 years ago as he began building a medical practice into what is now Mayo Clinic,” says John T. Wald, M.D., medical director, Mayo Clinic Public Affairs and Marketing. “About the same time, pioneers like Guglielmo Marconi were discovering radio signals. Today, as we look to the future of health care (#FutureOfHealthCare), iHeartRadio, with this new technology, is a natural next step for Mayo Clinic to reach patients where they are.”
Thomas Shives, M.D., a Mayo Clinic orthopedic surgeon, has hosted Mayo Clinic Radio for more than two decades, and his co-host/producer, Tracy McCray, brings more than 20 years of interviewing skills and a layperson’s perspective to make medical topics understandable and relevant to consumers. Dr. Shives and McCray host Mayo Clinic Radio, with experts joining each broadcast from across Mayo Clinic and health care. “During each program, Mayo Clinic experts answer audience questions by phone, email, blogs, Facebook and Twitter (#MayoClinicRadio) on topics ranging from Alzheimer’s disease to women’s health,” says Dr. Shives.
iHeartRadio Talk gives users on-demand, fully customizable access to top news, health, sports, lifestyle, entertainment, finance and comedy talk shows. It enables listeners to stay connected with their favorite talk personalities — anytime, anywhere — and listen to these shows when, where and how they want.
“We are committed to being the ‘go-to source’ for health information for consumers across the nation and around the world. Mayo Clinic Radio on iHeartRadio is an important, new part of that commitment,” says Dr. Wald.
To listen to Mayo Clinic episodes on iHeartRadio, visit iHeartRadio.com/talk or download the iHeartRadio app for iPhone or Android and search for “Mayo Clinic.”
iHeartRadio is Clear Channel’s free, industry- leading digital music service that gives users instant access to more than 1,500 live radio stations from across the country, plus user- created Custom Stations inspired by a favorite artist or song. iHeartRadio also offers listeners thousands of curated stations “Perfect For” a range of moods and activities, as well as local traffic, news and weather “Add-Ins.” With more than 18 million songs, iHeartRadio features more music backed by better music intelligence than any other service available. With iHeartRadio, users have the ability to follow their favorite stations and personalities across all major platforms, including Web, mobile, tablets, automotive, television and gaming consoles. Visit iHeartRadio.com for a complete list of app availability and to download. iHeartRadio and iHeartRadio Talk are trademarks owned by Clear Channel Broadcasting, Inc. All uses are authorized by license.
About Mayo Clinic
Recognizing 150 years of serving humanity in 2014, Mayo Clinic is a nonprofit worldwide leader in medical care, research and education for people from all walks of life. For more information, visit 150years.mayoclinic.org, www.mayoclinic.org and newsnetwork.mayoclinic.org.
MEDIA CONTACT: Karl Oestreich, Mayo Clinic Public Affairs, 507-284-5005, firstname.lastname@example.org